Guest Posting vs Blogger Outreach
In this article, we are going to talk about two of the most effective search engine optimization techniques. Methods that work for any type or size business, regardless of the sector they are involved in.
Over the years, our guest posting service and manual outreach services have proved to be highly effective at pushing all kinds of businesses up the rankings. Below, we explain what the difference is between the two methods. As well as provide you with a guide you can use should you wish to have a go at doing the work yourself.
Want To Get More Traffic?
Both guest posting and manual blog outreach are great ways to secure more backlinks for your website. Google, and most of the other search engines, still see the fact that other sites link back to your website as a sign that you can be trusted. Every backlink you secure is viewed as an endorsement for your business.
But that is only the case if they are from blogs, websites and other digital platforms that have a good reputation and some relevance to what you do. Below, we explain how to make sure that you get those kinds of links.
It also has to look like you acquired them naturally. If Google sees dozens of links from gaming websites pointing towards your dental clinic website, it is going to look suspicious. After all, why would a gamer link out to a site that is all about teeth? At My SEO Sucks, we know that those kinds of links do more harm than good.
The Distinct Differences Between Guest Post and Manual Blog Outreach.
That is why we use guest posting and blogger outreach to secure backlinks for our clients. Both are effective ways to secure links from sources that will be seen by Google as being relevant to what your business does. We never use tools that automatically post to sites or place links en-masse onto poor quality websites.
Both manual blog outreach and guest posting involve website owners publishing content that includes a link back to, or a reference to, your website. So, understandably a lot of people think that guest posting, and outreach marketing are the same.
Whilst it is true that they are similar, they are in fact quite different. Guest posting requires you to write something, or create another kind of content, for someone who owns a website.
Whereas, with manual blog outreach it is often the site owner who writes the content. At some point in what they write they mention you, your site or your service and embed a link that points to a relevant page on your website.
What is the average cost of SEO services?
Should you want to do so, you can attempt to do the necessary work to get these types of backlinks yourself. Later in this article, we explain, in detail, how you would go about doing that.
But it is important to understand that taking that approach rarely works out to be cost-effective.
Without the right connections, and access to specialist tools, blogger outreach and guest posting are extremely time-consuming and frustrating processes. If you tackle this job yourself, you will end up spending a lot of time sending, chasing up and answering hundreds of emails. Or have to pay a full-time employee to do it.
That is time that you could be using to market your business and serve your customers. Both of which you need to do to secure new work and look after the clients you already have so that they come back again.
Plus, in the case of guest posting, you will also spend a lot of time writing the content. The quality has to be high and, in some cases, the content you provide needs to be 1000+ words to ensure that you get published on websites that will actually boost your rankings and bring extra visitors to your business site. Producing just one guest post can easily consume most of a day.
We genuinely believe that hiring us is by far the simplest and most cost-effective way to get the backlinks your business needs. Over the years, we have built up a big network of website owners, across many industries, who are actively looking to accept content from us. As a result, we can get you the links you need far faster than you could.
If you are worried about the cost of our SEO services, there is no need for you to be. Our prices are surprisingly low.
We have developed ways of working that ensure that the cost of hiring us to do your guest posting and blogger outreach is far lower than it would be if you were to buy the specialist software you would need and do it yourself.
You can find out more about our competitive pricing by clicking the link.
How to Use Local Citations to Build a Solid SEO Strategy.
If you have a local business, it is also possible to use citations to spread the word more widely about the services and products you sell. There are directories, social media platforms, apps, maps, websites, and other places where you can have your business details listed. Places people also turn to when they want to find a plumber, solicitor, hairdresser, or other kinds of service providers that work in their area.
Of course, you can also post these citations yourself. But finding the right places to post your details and approaching them is surprisingly time-consuming.
Again, we are here to do everything for you. We will explain how your business can use Local Citations and provide you with a price for doing all of the hard work on your behalf. Please get in touch with My SEO Sucks today and let us tell you more.
How to Do an SEO Audit on a Small Business Website.
We offer everyone that contacts us a low-cost SEO audit. Should you wish us to do so we can analyze your website and establish where each of your pages sits in the search results. As well as understand what needs to be done to strengthen your website. Comparing your business site with those of your competitors enables us to work out what needs to be done for you to beat them.
Letting us carry out an SEO audit on your website will give you a road map you can follow to improve it in both the short and long-term. The plan we provide you with will be unique to your business.
If You Want to Continually Grow Your Blog, You Need to Learn to Blog on a Consistent Basis.
How Blog Posting Can Help Search Engine Optimization.
The great thing about building backlinks using blogger outreach, guest posting, and local citations is that they will all help to drive traffic to your website.
Usually, people clicking on the links in your guest posts will be doing so because they are genuinely interested in finding out more and buying. This means that you have a good chance of turning them into an actual customer.
Provided the article is formatted correctly there is a fair chance that it will also appear fairly high in the SERPs. Providing you with a second way to be found by the potential customers you are seeking to attract. They will either click straight through to your website. Or, click through to read the guest post you wrote and follow the link you embedded into it back to your business website.
Steps by Step Guide to Doing Manual Blogging Outreach.
Without at least a few links from authoritative sites, there is no way that your website can rank well. So, it is important to understand how to do manual blogging outreach.
The steps are not difficult to follow. If you would like to have a go, here they are:
- Identify bloggers whose sites are about your niche
- Decide on the outreach medium
- Send them your pitch
- Wait for an answer to your email or message
- Chase them up, possibly several times
- If they are interested, you will need to agree on what you will provide them with
- If they want you to do so, write the content and send it to them
- If they don´t publish as agreed, chase them up
The above process is not complicated. But it is time-consuming and the fact that so few bloggers will respond to your emails or say yes and actually follow through and do what has been agreed means it can also be a very frustrating and demotivating task.
Guest Posting – How to Do It, the Right Procedure.
If you are lucky, the editor of an already successful and authoritative blog will recognize your expertise in your field and get in touch and ask you to write a guest post for them.
However, unfortunately, this rarely happens, particularly for local business sites. So, most of the time, to get links from authority websites you will need to do the following:
- Identify high authority websites that accept guest posts and cover subjects that are relevant to your business
- Find the editors’ contact details and get in touch. Some sites require you to send them a pitch, while others will take an article you write, review it and let you know if they want to publish it
- Send them what is needed
- Wait for your content to be published. With some types of sites, you can wait a couple of months for this to happen
- If the editor does not do what was agreed you will also need to chase them up
As you can see, guest posting is also a time-consuming process, which is why most business owners realize that it is usually more economical to hand the task over to an SEO company.
How to Choose a Reliable and Trustworthy SEO Company.
However, you need to be sure that you hire a trustworthy SEO company. This is particularly important if your website is already not ranking well.
This is because, potentially, hiring the wrong SEO company could make things a lot worse for you. If you use a firm that gets you cheap, non-relevant links, your site will plummet down the rankings rather than rise up the page. Should that happen, recovering is extremely difficult. Virtually impossible if you try to do it without professional help.
You would need to approach each website owner and ask them to remove the junk links from their sites. Unfortunately, most of them will not respond, which means you will have to use Google´s disavow tool. It works, but it will take a while before the disavowed bad links are actually ignored by Google. We are talking months rather than weeks here. Then a further few weeks until your site starts to recover and slowly move up the rankings.
The last thing you need is to disappear from the top slots of the search engine results. Research shows that practically nobody looks beyond the first page. So, every day your website languishes lower in the rankings you will be losing business. You will be getting practically no customers from the internet.
As you can see, hiring the wrong SEO company can be enough to completely ruin a business.
We have the expertise and contacts to be able to secure you good quality links through guest posting and blogger outreach. When you use our service, you know your site will rise in the rankings, rather than fall.
Should you have been unlucky enough to hire the wrong SEO firm, in the past, we will be able to help you.
Our experienced team knows how to get rid of the bad links that are holding your site back and do so fast. While, at the same time, replacing them with backlinks that will have a positive effect, fresh content and taking other steps that will quickly have a positive impact on your rankings.
If you are currently looking for a trustworthy SEO company, you have found one in us. Please get in touch, today and let us work with you to take your business to the next level.
Whether it’s safe to buy a guest posting service?
If you are wondering whether it is safe to buy a guest posting service, the simple answer is yes. But only if you use a trustworthy SEO company like My SEO Sucks. Poor quality backlinks from guest posts that have been published on unrelated or junk websites will actually end up damaging your rankings rather than improving them. Once those harmful links are in place removing them and recovering your position in the SERPs will take a long time.
What more do I get with the Premium guest posts?
When you order Premium guest posts from us, you usually end up getting a traffic boost as well as a high-quality backlink. The site you are posting on will want you to write something that will interest and engage their audience. The kind of sites we use have a lot of visitors. So, provided you craft your guest post well, a significant number of their readers will click on your link and end up on your website.
What types of niches are the guest post blogs in?
Potentially, we can place guest post blogs for any niche. But, at My SEO Sucks we specialize in providing those people working in the roofing, dental, legal, real estate, plumber, auto and several health industries with guest post services. We also have experience with guest posting on behalf of eCommerce business owners who sell all kinds of goods.